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Why Is There a Matcha Shortage?
Japanese matcha production hit a record 4,000 tons in 2023 (three times more than 2008). But despite this increase in supply, demand has grown even faster, creating a matcha shortage....
Why Is There a Matcha Shortage?
Japanese matcha production hit a record 4,000 tons in 2023 (three times more than 2008). But despite this increase in supply, demand has grown even faster, creating a matcha shortage....
Bloomberg Interviews Marlo's Matcha
Before we had any plans to launch Marlo's Matcha, we were busy having fun creating matcha TikTok content on our Freya & Jasmine in Tokyo account. We were surprised to...
Bloomberg Interviews Marlo's Matcha
Before we had any plans to launch Marlo's Matcha, we were busy having fun creating matcha TikTok content on our Freya & Jasmine in Tokyo account. We were surprised to...
The Best Things Are Shared (in Tokyo) 🍵🏃♀️
This past Sunday, we hosted our first-ever running × matcha event at Matcha Passport — a beloved matcha cafe in the heart of Shimokitazawa, a neighborhood known for its vintage shops,...
The Best Things Are Shared (in Tokyo) 🍵🏃♀️
This past Sunday, we hosted our first-ever running × matcha event at Matcha Passport — a beloved matcha cafe in the heart of Shimokitazawa, a neighborhood known for its vintage shops,...
Different Grades of Matcha Explained
Matcha comes in different grades, and each one has its own personality. Some are vibrant and delicate, made for quiet moments with just water. Others are bold and robust, built to...
Different Grades of Matcha Explained
Matcha comes in different grades, and each one has its own personality. Some are vibrant and delicate, made for quiet moments with just water. Others are bold and robust, built to...
All About The Matcha Plant (Camellia Sinensis)
Every cup of matcha starts with a single plant. That plant is Camellia sinensis, and it happens to be the source of all true teas. Whether you're sipping green tea,...
All About The Matcha Plant (Camellia Sinensis)
Every cup of matcha starts with a single plant. That plant is Camellia sinensis, and it happens to be the source of all true teas. Whether you're sipping green tea,...
Marlo's Matcha and PerfectTed Matcha Comparison
Both Marlo's Matcha and PerfectTed sell ceremonial-grade matcha sourced from iconic tea-growing regions in Japan. However, they're aimed at very different audiences.
Marlo's Matcha and PerfectTed Matcha Comparison
Both Marlo's Matcha and PerfectTed sell ceremonial-grade matcha sourced from iconic tea-growing regions in Japan. However, they're aimed at very different audiences.