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What Does Shade Grown Matcha Mean?
If you've spent any time exploring matcha, you've probably come across the term "shade grown". But what does it actually mean, and why does it matter? Shade growing is a...
What Does Shade Grown Matcha Mean?
If you've spent any time exploring matcha, you've probably come across the term "shade grown". But what does it actually mean, and why does it matter? Shade growing is a...
Matcha and Sencha Differences Explained
Matcha and sencha are both Japanese green teas from the Camellia sinensis plant. But they're prepared differently, taste completely different, and give you different experiences. If you're trying to understand...
Matcha and Sencha Differences Explained
Matcha and sencha are both Japanese green teas from the Camellia sinensis plant. But they're prepared differently, taste completely different, and give you different experiences. If you're trying to understand...
What Does Matcha Taste Like?
If you've never tried matcha, you're probably wondering what all the fuss is about. The short answer is that matcha has a complex flavor balancing umami, natural sweetness, gentle bitterness,...
What Does Matcha Taste Like?
If you've never tried matcha, you're probably wondering what all the fuss is about. The short answer is that matcha has a complex flavor balancing umami, natural sweetness, gentle bitterness,...
How Is Red Matcha Powder Made?
Our red matcha is a matcha-style black tea made from the Benifūki cultivar in Kagoshima, Japan. But calling it "black tea powder" would miss the point entirely. This isn't simply black...
How Is Red Matcha Powder Made?
Our red matcha is a matcha-style black tea made from the Benifūki cultivar in Kagoshima, Japan. But calling it "black tea powder" would miss the point entirely. This isn't simply black...
Does Matcha Powder Expire?
The short answer is no, matcha doesn't expire in a way that makes it unsafe to drink. But here's what does happen: its quality degrades significantly over time. Think of...
Does Matcha Powder Expire?
The short answer is no, matcha doesn't expire in a way that makes it unsafe to drink. But here's what does happen: its quality degrades significantly over time. Think of...
753 Matcha and Kōyō Red Matcha Compared
We now have two matchas in our lineup, and people keep asking which one to choose. There is 753 Matcha, the classic green matcha. And the brand new Kōyō Red...
753 Matcha and Kōyō Red Matcha Compared
We now have two matchas in our lineup, and people keep asking which one to choose. There is 753 Matcha, the classic green matcha. And the brand new Kōyō Red...
